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Documentation Index

Fetch the complete documentation index at: https://docs.omneo.io/llms.txt

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Visits in Omneo record a customer’s physical presence at a location — separately from a purchase transaction. A visit captures the fact that a customer was at a store or appointment, regardless of whether they made a purchase.

Visit vs Transaction

ConceptDescription
TransactionA completed purchase — the customer bought something
VisitA presence record — the customer was there, with or without a purchase
Visits are particularly valuable for:
  • Service businesses — recording appointments, consultations, and alterations
  • High-engagement retail — tracking store visits to understand visit-to-purchase conversion
  • Staffed experiences — capturing that a specific staff member served a customer

Visit fields

FieldDescription
profile_idThe profile being visited
location_idThe store or location of the visit
staff_idThe staff member who served the customer
occurred_atDate and time of the visit
typeVisit type (configurable per brand)
notesOptional notes about the visit
durationVisit duration

Use cases

  • Booking and appointment management — record that a customer attended an appointment booked via a scheduling tool
  • Consultation tracking — capture that a customer visited for a styling consultation before their purchase
  • Footfall attribution — understand which marketing activities drive store visits, not just transactions
  • Staff performance — track how many customers a specific staff member serves

Visits in reactions

Visit events (visit.created, visit.updated) are available as reaction triggers. Brands can fire reactions on visit events — for example, issuing a benefit after a customer’s third in-store appointment.