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The Omneo Shopify integration connects your Shopify store to your Omneo instance, synchronising customer profiles, orders, and product data automatically. For your marketing and CX team, this means customers who buy online are immediately known in Omneo — no manual import required.

What syncs automatically

DataDirectionNotes
Customer profilesShopify → OmneoOn create and update
OrdersShopify → OmneoConverted to Transactions at a configurable order status
Products and variantsShopify → OmneoFull catalogue sync for list and recommendation features
LocationsShopify → OmneoStore locations for in-store context
Omneo profilesOmneo → ShopifyProfile updates (e.g., name, mobile) sync back

What your customers experience

When the Shopify integration is active, customers who are logged into their Shopify account:
  • See their reward balance at checkout (via the checkout snippet)
  • Can apply rewards as a discount at checkout
  • Receive eReceipt emails automatically after purchase
  • Have their online purchases included in their Omneo tier spend calculation
  • See their complete purchase history (in-store + online) in the Profile Portal

What your team can do

Marketing team:
  • See online purchase history alongside in-store history for every known customer
  • Segment on combined channel behaviour (e.g., “bought online but not in-store in 6 months”)
  • Trigger post-purchase reactions from any Shopify order
Customer service team:
  • Look up online orders in CX Manager against the customer profile
  • Process returns and issue store credits directly from the customer record
  • See the full omnichannel picture without switching between Shopify admin and your CS tool

Reward redemption at checkout

The Shopify checkout integration displays the customer’s available reward balance and allows them to apply it as a discount before payment. The flow:
  1. Logged-in customer reaches checkout
  2. Checkout snippet queries Omneo via the Shopify Proxy for the profile’s reward balance
  3. Customer sees their balance and opts in to apply it
  4. A discount is created in the Shopify cart
  5. Omneo records the redemption when the order completes
The redemption is linked to the transaction in Omneo, which keeps incentive accounting accurate.

Shopify POS

The Shopify POS integration allows store staff to access Omneo customer data from within the Shopify POS interface via tiles. Available tiles:
TileWhat it shows
Customer overviewProfile summary, tier, reward balance
Transaction historyRecent purchases across all channels
Active benefitsCurrent entitlements the customer can redeem
RedemptionApply rewards or benefits to the current sale

Getting started

The Shopify integration is a self-hosted plugin. Your Omneo implementation partner will handle installation. What you need to provide:
  • Your Omneo domain and API token (with appropriate scopes)
  • Your Shopify store URL and API credentials
  • The order status at which transactions should be recorded in Omneo (typically paid or fulfilled)
Once installed, the integration runs in the background with no ongoing maintenance required from your team.