> ## Documentation Index
> Fetch the complete documentation index at: https://docs.omneo.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Omneo Developer Docs

> The retail CX platform for building personalised customer experiences across every touchpoint.

Omneo is a retail customer experience platform that gives brands a single, real-time view of every known customer (their profile, transaction history, incentive balances, and preferences) across in-store, online, and mobile touchpoints.

Whether you're a developer integrating a POS system, a marketer designing an incentive program, or a business analyst measuring customer lifetime value, these docs have you covered.

<CardGroup cols={2}>
  <Card title="Getting Started" icon="rocket" href="/getting-started/what-is-omneo">
    Understand what Omneo is, access CX Manager, and take a tour of the platform.
  </Card>

  <Card title="Concepts" icon="book-open" href="/concepts/profiles/overview">
    Deep dives into profiles, incentives, commerce, automation, and every core Omneo concept.
  </Card>

  <Card title="Developer Guides" icon="code" href="/dev-guides/core-setup/authentication">
    Step-by-step guides for authentication, integrations, reactions, webhooks, and the SDK.
  </Card>

  <Card title="Business Guides" icon="briefcase" href="/business-guides/managing-your-instance/is-omneo-right">
    Practical guides for configuring incentive programs, managing profiles, and measuring CX.
  </Card>
</CardGroup>