> ## Documentation Index
> Fetch the complete documentation index at: https://docs.omneo.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Profile Portal

> The customer-facing self-service web app for profile management, incentive display, and transaction history.

Profile Portal is a standalone, white-label web application that allows customers to create and manage their brand profile, view their incentive balances, access their transaction history, and manage their communication preferences.

<Note>
  Profile Portal is a fully independent web application. It is not a Shopify embed or plugin for any eCommerce platform. It operates independently of your eCommerce platform while still integrating with connected systems in real time.
</Note>

## What Profile Portal provides

### Profile management

* View and edit core profile details (name, email, mobile, date of birth)
* Progressive profiling: guided prompts to complete the profile with a progress indicator
* Communication preference management (opt-ins/outs by channel and category)
* Address management

### Incentive display

* Reward balance and individual reward details with expiry dates
* Points balance by definition
* Benefit entitlements with claim and status information
* Tier status and progress

### Transaction history

* Full list of attributed transactions with product-level detail
* eReceipts for transactions made while identified
* **Claim Transaction**: submit a receipt to retrospectively attribute an anonymous transaction

### Lists and discovery

* View and manage personal product lists (wishlists, gift registries)
* New to You: personalised product recommendations based on purchase history

### Other features

* Loyalty card with barcode for in-store identification
* Google Wallet and Apple Wallet integration via Omneo Pass
* Frequent flyer program membership display (Qantas, etc.)
* Appointment booking via Omneo Meet integration
* Referral and invite mechanics

## Authentication

Profile Portal uses **passwordless authentication**. Customers receive a secure link via email or SMS to access their profile. Sessions are time-limited and tied to the verified contact method.

You can also email a customer a link that opens already authenticated in your app, without using the Profile Portal UI. See [External app magic link](/dev-guides/frontend/external-app-magic-link).

## Access

Profile Portal is typically accessed at `https://profile.[brand].com.au` or a similar branded domain.

See [Profile Portal](/concepts/platform-surfaces/profile-portal) for a conceptual overview and [Configuring Profile Portal](/experiences/profile-portal/configuration) for setup.