> ## Documentation Index
> Fetch the complete documentation index at: https://docs.omneo.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Profile Identities

## What are Profile Identities?

Profile Identities is a 3rd party identity management service that compiles customer identifiers usually in the form of a numerical identifier, from disparate systems for a shared and real-time view of the customer.

We use identities to move data between environments such as POS, IoT, eCommerce, and email communication platforms without sharing more customer data between each platform than is required.

## Profile Identities Properties

```json theme={null}
[
  {
    "id": 1,
    "handle": "card_pos",
    "identifier": "1000132",
    "is_primary": false,
    "is_active": true,
    "profile_id": "90722e6c-333-4a90-bd46-b4q12319de8e1",
    "created_at": "2020-05-05 15:20:32",
    "updated_at": "2020-05-05 15:20:32"
  },
  {
    "id": 2,
    "handle": "card_barcode",
    "identifier": "39993012313",
    "is_primary": false,
    "is_active": true,
    "profile_id": "90722e6c-333-4a90-bd46-b4q12319de8e1",
    "created_at": "2020-05-05 15:20:32",
    "updated_at": "2020-05-05 15:20:32"
  },
  {
    "id": 1683,
    "handle": "mailer_platform",
    "identifier": "000010324441114",
    "is_primary": false,
    "is_active": true,
    "profile_id": "90722e6c-333-4a90-bd46-b4q12319de8e1",
    "created_at": "2021-01-27 00:24:38",
    "updated_at": "2021-01-27 00:24:38"
  },
  {
    "id": 1684,
    "handle": "loyalty_card",
    "identifier": "ABDD131KJ13002",
    "is_primary": true,
    "is_active": true,
    "profile_id": "90722e6c-333-4a90-bd46-b4q12319de8e1",
    "created_at": "2021-01-27 00:25:20",
    "updated_at": "2021-01-27 00:27:32"
  }
]
```

| Attribute                           | Description                                                                     |
| ----------------------------------- | ------------------------------------------------------------------------------- |
| id `STRING`                         | The unique identified of the identity                                           |
| handle `STRING`                     | The unique handle of the identity                                               |
| identifier `STRING`                 | An identifier for the identity, usually a unique string or barcode              |
| is\_primary `BOOLEAN`               | A boolean representing if this identity is the primary identity for the profile |
| is\_active `BOOLEAN`                | A boolean representing if this identity is active                               |
| profile\_id `STRING`                | The `profile_id` of the attached profile                                        |
| created\_at `READ-ONLY` `DATE-TIME` | The date and time when this identity was created                                |
| updated\_at `READ-ONLY` `DATE-TIME` | The date and time when this identity was last modified                          |